| Market |
| Population: 58,000 (7 islands; 5 inhabited; about halfway between Hawaii and New Zealand) |
| Overseas Samoans: 175,000 |
| Languages: English (official); Samoan (official) |
| Languages similar to Samoan used on Wallis and Futuna as well as Easter Island |
| 15,000 land line telephones |
| 3,000 cellular phones (old estimate) |
| 2,000 internet users (also an old estimate) |
| very seismically active area with volcanoes, hurricanes, earthquakes and tsunamis |